Getting to know you and your business is key for me, it allows me to understand where you are currently with your business, what challenges you face, why you do what you do and then work out where you need to go and how we get there. We will work together to identify and agree project objectives, deliverables, deadlines and budget etc.
I will then review all the information from the brief and begin looking at styles, competitors and trends etc which could influence the ideas. I will select and develop the strongest ideas and present them to the you explaining my thought process and evaluating against the brief.
This is where the creative sparks start to fly, minds are open, and the excitement builds. New concepts are created ones you will like and ones you don’t like, but don’t worry this stage is all about embracing new ideas. Throughout this stage, I will send over work in progress in order to get your thoughts and feedback as your input is key in creating a process that is beneficial for your desired outcome.
This is a critical part of the process. Throughout the whole of the creative process, I will send through concept idea as I work in order to get feedback and make the whole project as smooth as fun as possible. Just so you know positive and negative feedback is welcomed, I won’t be offended.
This is where we develop the final concept, together we evaluate the concepts against the brief. Any amendments are made the the chosen visuals and submitted for sign off. This is where the design concept really comes to life.
This is the most rewarding part. Once you are happy, which is the most important part, I will supply all final artwork files. But our partnership doesn’t need to stop there, I like to build long-term relationships with all my clients, as it helps to build continuity throughout your design and marketing output but also once we have launched your project, we can both monitor the growth and impact – and find other ways to work together.
Working with you I create unique brand identities that are tailored to your brief.
Using type and imagery I create clear and engaging designs for print marketing .
Interactive responsive websites, email templates and a few other creative features.
I create infographics and diagrams, they are a creative way to show complex data.
I enjoy sketching and creating typefaces, as well as experimenting with type.
I use clear typographic stucture to get people to where they need to be.
